HOW IT WORKS

Six steps. Zero guesswork.

From photo to professional formula — the flow your stylist lives at every color appointment.

1

Photo

Capture the starting point — your client's current color, in real light. The photo isn't a mood board; it's data.

2

Hair Assessment

Texture, density, level and tone, porosity — the full picture of what your stylist is actually working with.

3

Chemical History

Past treatments and sensitivities, so the formula respects what's already in the hair.

4

Target Look

The desired color, matched across your brands — what she wants, in shades you actually stock.

5

Condition

Hair health and problem flags before anything is mixed — damage, breakage risk, uneven porosity.

6

Your Formula

Ratios, developer, timing — the exact recipe, with a confidence score on the result before you mix.

The science behind it

Four systems working under the six steps.

PHOTO ANALYSIS

The image is data

COLORiq reads level, tone, and condition from the photo to ground the assessment in what's actually there.

PRECISION FORMULATION

Matched, not guessed

The assessment is matched against the working library to produce exact ratios, developer, and timing.

RESULT SCORING

Know before you mix

Every formula carries a confidence score — how much to trust it, visible before the bowl.

SMART QUESTIONNAIRE

Asked what matters

The assessment asks what matters and skips what doesn't — medications, well water, past treatments, only when relevant.

A real session, start to finish

Photo to formula to result — and every formula explains itself.

01 · PHOTO

The starting point, captured in real light.

02 · FORMULA
6N + 6G20 vol · 1:1.5 · 35 min

The exact recipe — brand, shade, developer, ratio, timing.

03 · RESULT

Mixed and processed per the recipe. Right the first time.

04 · ASK WHY
Why this formula?Level 6 base · warm underlying pigment · 20 vol lifts cleanly without over-processing.

Every formula explains itself — shade, developer, timing.

AI Color Match — try the demo

Upload an inspiration photo and see how COLORiq returns a formula match.

Your photo appears here

Built for the chair, not the lab

COLORiq slots into a working salon day — assessment takes minutes, and the payoff is fewer corrections and faster appointments.

Bring it to your salon